Freaks of Nature
Freaks of Nature
Motion Identity
Motion Identity
Brief
Brief
Give a sustainable sunscreen brand a visual identity of its own.
Give a sustainable sunscreen brand a visual identity of its own.
Idea
Idea
We gave the brand its own character through bold, confident motion, so a sustainable range could stand out rather than blend in. The identity was designed to feel energetic and distinct, not earnest or expected.
We gave the brand its own character through bold, confident motion, so a sustainable range could stand out rather than blend in. The identity was designed to feel energetic and distinct, not earnest or expected.
